Gareth Nicholas

Yahoo — Product Launch

Launching Daily Fantasy Football

Full go-to-market for a new fantasy app — proposition, positioning, creative and launch activity that drove acquisition.

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IAB — Keynote & Brand ExperienceVenatus — Brand video introductionProsper — SaaS Product launchYahoo Sport — Brand video series & distributionVenatus — Thought leadership & researchVolkswagen x Yahoo — Sponsorship & contentYahoo — Brand video & ProductVenatus — ExperientialMultiple — Case Studies, Visual BrandingYahoo — Brand PartnershipYahoo — Product LaunchVenatus — Content & communityRed Bull — Social-first videoNFL — Partnership & LivestreamHuffPost — Brand Positioning & ExperientialYahoo Finance — Campaign identityYahoo — CRM & lifecycleYahoo — Always-on display
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